CLIFF

Born at Altitude. Refined in Malaysia.

Yemen Highlands · 2,200M · Malaysia Craft

Refined in Malaysia.

High on Yemen's ancient terraces, coffee grows where almost nothing should — thin air, steep cliffs, mineral soil. Hand-picked and sun-dried, then refined in Malaysia with Mister Coffee into one clear, unhurried cup.

Hand-picked Sun-dried Small batches
CLIFF Haraz Series 250g pack — Born at Altitude. Refined in Malaysia.
◈Yemen → Malaysia
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Single Origin2,200M Haraz HighlandsHand-picked · Sun-dried
Our Story — Full Verbatim

We took the climb so you do not have to.

Yemen's Haraz mountain terraces — where CLIFF coffee trees grow against steep cliffs
Where the Climb Begins

Great coffee does not always grow where life is easy. Sometimes, it grows where almost nothing should.

High in the mountains of Yemen, coffee trees cling to ancient terraces cut into steep slopes and sheer cliffs. Water is scarce. The air is thinner. The terrain is unforgiving. Growth is slow. Yet those constraints are part of what gives the coffee its remarkable identity.

The demanding environment encourages the cherries to mature gradually, helping shape the density, complexity and distinctive character for which Yemeni coffee is known.

Yemeni farmers handpicking coffee cherries in the Haraz highlands
Why the Name CLIFF

The landscape became the inspiration for our name. CLIFF is not simply a reference to where the coffee grows. It represents what we believe exceptional coffee should stand for: Altitude. Resilience. Rarity. Character.

Coffee that had to climb before it ever reached your cup.

Generations of Yemeni farmers harvesting coffee cherries by hand
Born in Yemen

Yemen holds a remarkable place in coffee history. For CLIFF, it is not simply an origin on a label; it is the source of the coffee's identity.

Across Yemen's highlands, generations of farmers have cultivated coffee on terraces shaped by mountains, dry climate and mineral-rich soils. The crop is inseparable from its landscape and farming tradition. The mountains. The sun. The soil. And the hands that picked it.

Every cherry is chosen at its peak, then left to mature under open sky at heights where the air is thin and the soil is temperamental. That is what gives Yemen's harvest its unmistakable depth.

Mister Coffee roastery logo — CLIFF roasting partner in Malaysia
Yemen × Malaysia

Origin gives coffee its identity. Roasting reveals it. CLIFF deliberately connects both. Our green coffee leaves Yemen unroasted and travels to Malaysia, where it is roasted in collaboration with Mister Coffee.

This brings one of coffee's historic origins together with contemporary roasting craft, while protecting the character that makes Yemeni coffee distinctive.

✦

Open the bag. Grind the beans. Brew. And discover what altitude tastes like.

Yemeni coffee farming community heritage
Three Pillars
Selective hand picking of ripe coffee cherries on Haraz terraces
01Selective harvest · Haraz terraces

Hand Picked

Only fully ripe cherries reach the bag. A farmer's hand selects what no machine can — sweetness, density and potential, one cherry at a time.

Sun drying coffee cherries on pyramid structures
02Rooftop drying · Slow maturation

Sun Dried

Dried naturally under the Yemeni sun on rooftops — time and climate shape character, not speed.

High-altitude coffee landscape of the Haraz mountains, Yemen
03Haraz highlands · 2,200MASL

High Altitude

Grown up to 2,200 m where thin air and mineral soils force density, sweetness and depth.

Innovative Processing

The pyramid air-flow drying method

A structure shaped by the mountains themselves — letting sun and highland air dry each cherry slowly, cleanly and evenly.

Pyramid drying structures with Yemeni coffee cherries on the Haraz terraces
01

Pyramid Structure

Coffee cherries are layered inside raised pyramid beds, keeping every cherry elevated off the ground.

Natural air-flow drying of coffee cherries under the Yemeni sun
02

Controlled Airflow

The pyramid shape channels natural mountain airflow through the fruit for slow, even drying.

Farmer monitoring sun-dried coffee cherries for quality control
03

Precision Monitoring

Farmers turn and inspect the cherries daily until moisture reaches its ideal, stable point.

Yemen → Malaysia

Yemen gives it its origin.
Malaysia gives it its final expression.

Green coffee leaves Yemen unroasted and travels to Malaysia. CLIFF collaborates with Mister Coffee Malaysia for professional roasting expertise and production capability. Roasting in Malaysia is not simply a production step — it is where origin is translated into the final cup. The roast is developed to reveal the natural character of the coffee without overpowering it, balancing aroma, sweetness, body and complexity. The purpose is not to change the identity of Yemeni coffee, but to express it with clarity, consistency and respect.

Born in Yemen. Refined in Malaysia. Crafted for the world.
Yemen map — Haraz highlands
Haraz
Malaysia
Unroasted travel to be roasted
CLIFF
Roasting reveals origin — does not replace it.
Clarity · Consistency · Respect
CLIFF Haraz Series 250g pack — premium black packaging with gold sealCLIFF Haraz Series 250g pack — close-up label and textureCLIFF Haraz Series 250g pack — artistic presentation with coffee beansCLIFF Haraz Series 250g pack — luxury dark packaging detailCLIFF Haraz Series 250g pack — full product view with seal
Single Origin · Haraz · 250G

Haraz Series — 250g

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